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Key Facts
  • 88+ million viewers, including
  • 15+ million viewing through streaming
  • 900+ locations throughout North America
  • 12 hours per day 364 days a year
  • 79,000+ screens
  • $15 billion wagered on our screens' content every year
  • HIGH VISIBILITY
  • HIGH REACH AND FREQUENCY
About Our Audience
  • The horse racing fan base in major events have kept increasing over the past 10 years.
  • Ranked #1 in growth in comparison to other major league sports.
  • Offers a recall rate similar to cinema and 6x greater than TV, which will be highly favourable to advertisers.
    Benefits
  • Outstanding ROI
  • High Reach and Frequency
  • Focused Targeted Audience
  • High-Impact Environment
  • Measurable Audience
  • Integrated Marketing
  • Growing Sports Entertainment Sector
  • Uncluttered - 5 minutes of ads per hour


We deliver a well engaged adult population!
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